Check Your Proof Carefully!
The printer’s proof shows what your final project will ultimately look like, so it is important to review all print proofs carefully before giving the printer the go-ahead to print your project. The following is a short checklist of items to double (or triple!) check on your printer’s proof before authorizing the job to go to print. This list is not meant to be a complete or final checklist, but rather a good place for you to begin as you review your proof(s).
Because creating a new proof can create additional work for your graphic designer as well as the printer, it is important to note that changes and/or corrections that you make to the project during the project proof stage normally will incur additional fees to you.
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Are all pages included in the proof?
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Are the pages in the proper order & page numbers correct?
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Are all images/photos included and in proper placement?
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Are photos cropped correctly? Are all photos facing the proper direction?
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Do photos & graphics have good contrast?
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Are all fonts correct?
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Is the text crisp & spaced properly?
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Are the margins & page alignment(s) correct?
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Double check all names, addresses, email & web addresses, and telephone numbers
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Double check spelling & punctuation
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Are there any missing characters or broken type?
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Are there dust spots, printing marks, or dirt marks?
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Check color placement & color consistency throughout the pages. If you have received a color accurate proof, are the colors correct?
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Measure the final trim size and check folds for accuracy
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Verify any finishing elements like die-cuts, embossing, foils, varnishes, etc.
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Verify that bleeds extend beyond the trim marks
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Confirm the weight and color of the final paper stock
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