We all live in a digital world today and, as professional web designers/developers and digital marketers, we at Charlotte’s Web Studios are truly immersed in it every day. But, no matter what stand point you are coming from, there is no denying that the writing is on the wall … the internet is changing and shaping the world we live in.
Yet, surprisingly, many small business still are not online! According to a 2013 survey conducted by Google, 55% of small businesses don’t have websites. Yes, you read that correctly — 55 Percent! While our web designers, web developers, content marketers, and social media mavens may be swimming in the deep end of the expanding digital ocean, it’s nearly impossible for us to wrap our minds around the fact that, there are still businesses out there who haven’t even as much as dipped in a toe! If your business is part of that 55%, you need to get online!
Here Are a Few Reasons Why Every Small Business Needs a Website Now
- You’re probably missing out on potential business. This is a no brainer, right? More and more consumers search online first. Without a website, those potential online customers will never find you!
- Customers expect it. What’s more, there have been studies that show that consumers are less likely to trust businesses that don’t have a website.
- A website is open 24 hours a day, 7 days a week! It’s also a great way to tell your story and better connect with customers.
- It’s takes awhile to get a website going. While it doesn’t need to take a long time to build a website (and many professionally built small business websites can be built in as little as a few weeks), it can take a while for a new website to get picked up by search engines and social media. The sooner you get online, the sooner your site will potentially take off!
So, what are you waiting for? If you haven’t yet embraced the internet and taken advantage of the many ways a website can enhance your business, this is a great time to start to marketing and growing your business with a website!