The CWS Marketing & Advertising Blog

Can you believe that it's almost that time of year again? The holidays are right around the corner! Here are a few tips for planning your holiday marketing strategy ... more
Charlotte's Web Studios recently re-designed the corporate website for Baker's, a premiere heating and air conditioning, plumbing, and electrical company based in Northern Virginia. more
SEO has always been a moving target. One factor that has become increasingly important for usability, and subsequently for SEO, is the speed of a website. more
We all live in a digital world and, as professional web designers/developers and digital marketers, we at Charlotte's Web Studios are truly immersed in it every day. Here Are a Few Reasons Why Every Small Business Needs a Website Now... more
The look and feel of your website can make or break that all important first impression on potential customers. If you think that any old website will do, you might want to think again! more
One of the best ways today to enhance your online marketing strategy is through a business blog. While the effectiveness of SEO copy writing is declining more and more every day, business blogging and content marketing is definitely on the rise more
Let's face it, there is an awful lot of competition on the web today. As a matter of fact, according to research, 571 new websites are launched every minute. Yes, you read that correctly ... 571 new websites are launched every single day more
Direct mail is advertising to prospective customers through the mail. Yes, you read that correctly -- it's print advertising delivered to customers through the good old US Postal Service. Now, before you stop reading and decide that, in the digital world more
4K video allows for some of the sharpest and clearest video images possible. That means that businesses can showcase their products and services in what would appear to be almost "in person" quality. So, what does 4K video mean for business? more
Content Marketing is marketing that involves creating and sharing information in an effort to acquire & interact with customers. It is a marketing technique geared toward creating high quality, valuable information, often in the form of... more
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CWS exceeded my expectations. CWS is not the type of vendor you do have to be hyper vigilant in following after all their work just to make sure it is done and done properly. Instead, you can rest easy knowing that your back is covered. As such, I rather highly recommend CWS. I have worked with other design firms and a variety of vendors in general for the past 12 years. In my opinion, none of them even come close to the caliber of CWS.